Yeu makes complex science simple
90% of the energy you need to survive and thrive is produced by the 37 trillion cells and 100,000 trillion mitochondria in your body. That’s why Yeu is committed to providing them with the molecules they need to support your vitality, immunity, and clarity.
The beautiful mitochondria
It’s these guys that fuel us from the inside out — they’re the literal powerhouses of our cells. Top-notch mitochondria performance rejuvenates us and keeps us healthy.
Our mitochondria are sensitive and easily damaged by icky elements of our modern-day lifestyles and environments. Especially oxidative stress. They struggle with this imbalance between free radicals and antioxidants so much that once damaged, they fall into a vicious self-destructive cycle of releasing reactive oxygen molecules.
Even when we’re doing ‘nothing’
Our cells are doing miraculous work for us 24/7
Addressing both visible and invisible wear on your body
Revitalizing
Working logically so you can take in new information and make memories
Organizing
Keeping your tissue and organ systems in harmony with each other
Balancing
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What happens in the mitochondria?
Yeu targets cellular changes
Scientists have recently identified 12 cellular changes in the body which are known as ‘The 12 Hallmarks of Aging’. This provides us with a better understanding of what causes aging, and what we can do to support our cells and remain healthy and active for as long as possible as we progress through life.
Signs of passing time
Over time our cells slow down the pace at which they regenerate. Externally we see changes to our hair color, skin elasticity, and pigmentation. Yeu focuses on things at a deeper level. This is where changes in autophagy, NAD+ levels, and telomere structure result in a decline in energy levels, muscular strength, and cognition.
The 12 Hallmarks of Aging
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Mitochondria are the reactors in our cells that produce the energy required for life. These cellular machines have their own DNA, produce free radicals, and can induce cell death in response to damage. Over time, mitochondrial efficiency decreases.
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As we age, our cells become less effective at talking to each other. This manifests in many ways, including a less capable immune system as well as disruptions in hormone levels and systemic blood factors.
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Stem cells have a unique ability to turn into many different kinds of cells. Because of this, they can replenish cells as they die off. However, the number of stem cells in our body declines with age and this leads to a reduction in regenerative capacity.
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Cells enter a state of senescence after dividing too many times or in response to things like DNA damage, oxidative stress, and mutations. Although senescent cells are no longer able to divide, they accumulate with age and secrete pro-inflammatory molecules that wreak havoc on their environment.
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Pathways that sense and respond to nutrients are consistent regulators of lifespan. The effectiveness of these pathways diminishes with age and this contributes to the likelihood of developing metabolic disorders.
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Our cells are constantly making and repairing DNA. While the system that enables this is incredibly efficient, errors inevitably occur and mutations build up with age. Some of these mutations are harmful, such as those that give rise to cancer.
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Epigenetic changes are modifiable and can influence gene expression. Over time, the epigenome becomes dysregulated and this results in genes being turned on that should be off and vice versa. DNA methylation, a type of epigenetic modification, tends to globally decrease with age.
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Telomeres are protective caps on the ends of our chromosomes that shorten every time a cell divides. When they get too short, cells become senescent and enter a zombie-like state.
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In our cells, proteins are the workers that accomplish necessary tasks. To work properly, however, new proteins must be correctly folded and old proteins must be efficiently disposed of.
With age and in different neurological disorders like Alzheimer’s disease, proteins become misfolded and accumulate in harmful aggregates.
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Autophagy, which declines with age, refers to a cellular recycling program that removes old and damaged cellular components, such as mitochondria and proteins.
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Alongside the accumulation of senescent cells and infectious pathogens over time, inflammation increases with age. This phenomenon is referred to as inflammageing, a term coined to describe the gradual increase of inflammation as we age.
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The gut microbiome, which plays important roles in metabolite production, nutrient absorption, and immunity, undergoes major shifts with age. Key changes include a loss of ecological diversity and a decrease in the number of beneficial microbes.
A daily dose of Yeu adds life to your years
Taking 2 capsules of Yeu each day provides you with 10 high-quality cellular health ingredients. They deliver billions of active molecules to your mitochondria. This enables them to work at their best and support vitality, immunity, and clarity which leads to healthy longevity outcomes.
Look deeper
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The Information Theory of Aging (15 December 2023)
Mitochondrial Dysfunction in Aging and Diseases of Aging (17 June 2019)
The Role of Mitochondria in Aging (30 July 2018)
The Mitochondrial Basis of Aging (3 March 2017)
Mitochondrial Aging and Age-Related Dysfunction of Mitochondria (10 April 2014)
When and why are mitochondria paternally inherited? (26 May 2023)
The Aging Epigenome and it’s Rejuvenation (4 February 2020)
Telomeres: History, Health, and Hallmarks of Aging (21 January 2021)
Mechanisms of Cellular Senescence: Cell Cycle Arrest and Senescence Associated Secretory Phenotype (29 March 2021)
Lifestyle, Oxidative Stress, and Antioxidants: Back and Forth in the Pathophysiology of Chronic Diseases (2 July 2020)
The Impact of Age on Cognition (August 2015)
Socialized mitochondria: mitonuclear crosstalk in stress (May 2024)
Childhood adverse life events and skeletal muscle mitochondrial function (March 2024)
Mitochondria—Fundamental to Life and Health (April 2014)
Some of our most FAQs
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Healthy longevity is all about living a vibrant and fulfilling life, even after turning 50. It means embracing vitality to keep your energy high, building strong immunity for robust well-being, and maintaining mental clarity to enjoy every moment of your life journey.
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NeutriCell is our core healthy longevity formula. It is specifically designed to target the 12 Hallmarks of Aging. The formula supports cellular revitalization, immunity protection, and cognitive function.
You can read all about NeutriCell on the ingredients page of our website.
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Capsules are the best way to maintain the potency and efficacy of the extracts, compounds, and molecules in Yeu’s NeutriCell formula.
With capsules, we can offer NeutriCell to you for the first time with as little processing as possible and without masking agents.
We are working hard to get NeutriCell out of capsules and into other exciting formats so watch this space!
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NAD+ (A.K.A. nicotinamide adenine dinucleotide) is a coenzyme produced by our human bodies. It plays a key role in repairing DNA and generating energy on a cellular level. NAD+ precursors help our bodies synthesize NAD+.
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NAD+ is essential to regenerating our immune systems and massively helps alleviate inflammation. As we age, our NAD+ levels naturally fall. This results in a decline in cellular function so making sure you are getting enough NAD+ precursors in your body every day is a great idea.
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Autophagy is a fundamental cellular process that involves the breakdown and recycling of damaged or unnecessary components within cells.
It is a highly conserved mechanism that has been observed in all forms of life, from single-celled organisms to humans.
The process is essential for maintaining cellular health and longevity, and it is thought to play a role in various diseases, including cancer, neurodegenerative disorders, and metabolic diseases.
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Telomeres play a crucial role in protecting chromosomes from damage during cell division.
When a cell divides, its DNA is replicated, but the telomeres shorten with each round of replication. This shortening is a natural process that limits the number of times a cell can divide, leading to cellular senescence and aging.